Adding In Camera Color by James Hodgins
When it comes to digital photography, I am always preaching about getting it right in camera and spending less time in front of the computer "fixing" your images (rather than enhancing them). Over the years I have discovered little tips and tricks that I use to get me closer to my final image "IN CAMERA".
One little trick I like to do is to manipulate my White Balance in camera using the White Balance Shift/Bracket function. Most of your cameras will have this function (My Canon G11 does), just look at your camera's owners manual to find out where in the menu system it is.
It's really very simple to use on the fly, just open the menu and use your joystick to shift the White Balance to any part of the color spectrum.
You can even bracket the adjustment to fine tine your correction.
I mostly use this technique when I am photographing outdoors where the environment is a key part of the image.
In the second photo, I had everything exactly the way I planned it, but I wanted the clouds to have a more "pre-storm" look to them, edgier, meaner so to speak. A quick adjustment to the WB in the photo below added the extra color I was looking for but still kept my subjects skintones in line.